In the three months since its grand opening, Buc-ee’s has managed to exceed already high expectations in the city of Melissa.
“Buc-ee’s has been a big asset to the city and the area in a lot of ways,” Melissa Area Chamber of Commerce Executive Director Bill Jones said. “It’s an attraction and a lot of our residents are shoppers.”
With more than 100 gas pumps, walls lined floor to ceiling with snacks, drinks and merchandise, and a convenient location right off of U.S. Highway 75, the Buc-ee’s location in Melissa is a convenient stop for commuters, travelers and regional residents alike. Celina’s Chris Carper, who is president of the Dallas Audi Club, said the Buc-ee’s store has proven to be a great meeting place for his group.
“A lot of our members live closer to the metroplex, but Buc-ee’s is our first stop almost every time we get together,” Carper said. “It’s clean, convenient and their barbecue sandwiches are awesome.”
Located at 1550 North U.S. Highway 75, the Melissa Buc-ee’s is the Texas-based chain’s northernmost location in the state. The 24-hour business offers customers more than 50,000 square feet of store space — filled with exotic beef jerkies, Beaver Nuggets, beverages, barbecue and award-winningly-clean bathrooms. Outside, drivers can fuel up at nearly 100 pumps and choose from a variety of fuels, including the standard array of graded gasolines, DEF and 92 octane.
Melissa city officials have said the business, which started construction in early 2018, is expected to attract 14,000-16,000 visitors each day. When the store opened in late April, Buc-ee’s general counsel Jeff Nadalo said the chain was “excited” to be in Melissa.
The success of the local Buc-ee’s has gone hand-in-hand with booming growth in the Melissa area. As the interstate expands and accompanying exits, bridges and frontage roads are built out, more traffic and businesses are bringing more sales-tax revenues to the city.
“Most of the development on (Hwy.) 75 was already planned before Buc-ee’s came,” Jones said. “But TxDOT (the Texas Department of Transportation) created an extra exit for Buc-ee’s and a new bridge so now the city is also developing Buc-ee’s Boulevard. That sales tax is making a big impact for us.”
In addition to the sales tax are the 200-plus jobs created by the popular gas-station chain. Jones said most of the employees are either from Melissa or moved into the city to take the job.
“It’s brought a lot of people to the area,” Jones said. “More people know that there is a Melissa now and even more will know in the future. It’ll continue to be a big asset for us for as long as it’s there.”
Buc-ee’s was founded in 1982 and operated 36 stores in Texas and Alabama, including the New Braunfels location, which is the largest convenience store in the world.